THE STORY

YOCD was born in Rome in 2023 from an idea of Y.O.C. and DIDDI, who are passionate about fashion, art, and design. The founders, coming from different artistic backgrounds, aimed to create a brand that combines streetwear aesthetics with the refinement of luxury.

After a year of research and development, the first collection was launched, characterized by exquisite fabrics and innovative designs. With a strong commitment to sustainability and ethical production, YOCD has solidified its position in the industry. The brand represents a symbol of style for those looking to express their individuality without compromising on quality.